This post examines things we should all be doing for our marketing efforts but for a variety of reasons we have talked ourselves out of doing them. Read on for a different twist on what should be [...]
Michael Newman has been involved in product marketing and product management for 18 years. He's held management roles in the musical instrument industry working for companies such as Digidesign (Avid), Loud Technologies, KRK Systems and Gibson.
Because of his love for data analysis (sorry, it's true) and marketing, he started this company to help others with this internet roller coaster.
He's been a featured speaker at the National Association of Music Merchants trade shows with standing room only for some of his sessions.